Kwame Adjepong | Copywriter

Elevating fashion and self-care brands with the power of the written word.

ABOUT

Hi there, my name’s Kwame Adjepong and my business is your business, ….let me explain.
When I’m not engaged in a heated discussion about Arsenal (silent Stan, we need a striker!) or golden era hip-hop, I help creative businesses, mainly fashion and self-care brands, achieve their highest potential by crafting a unique voice for them in an extremely competitive and crowded marketplace.

Helping you find the right tone for your brand is what I do, by creating clear, precise and relevant messaging that not only reaches your target market, but also nurtures the trust needed to build confidence in whatever it is that you create.

I take a bespoke approach to each project I undertake by fully understanding the ‘why’ of what you do, what your needs are, and how best to create copy that converts and in turn drives your business forward.

Creating value lies at the heart of what I provide, ensuring engagement with your audience, strengthening brand visibility and consumer confidence in your product through the voice that I create for your business.

services

website copy

I can provide copy for your website that tells the story of your brand, provide product descriptions, create the tone of voice for your business and convey that message to the world. This copy will clearly explain what your business has to offer, what makes it unique and why customers should trust your brand.

email copy

Email marketing continues to be the most effective channel available to businesses to create, establish and sustain a genuine relationship with their customers. I’ll supply copy to not only maintain that connection, but to also grow the reach of your business by highlighting the quality of your product and brand.

social media

I’ll work closely with you to ensure that people stay engaged and up to date with your brand across all of your social media platforms, supplying captions, content, scripts and copy to maintain a consistent online presence for your business.

brand direction

The look and feel of your brand is just as important as the product itself, I can oversee and advise on product naming, how best to package, design and present your product to your customers and target market.

testimonials

“We believe in our product so, It does what it says on the tin is what we pride ourselves on as a beard and skin care brand.

Having this spelled out in a clear and plain fashion is just what we were looking for, and Kwame was able to deliver this exactly how we wanted it. ”

Jordan – Black Ivory

“We feel so strongly about what YGuru means to us a company, so it was crucial that this was conveyed that through all of our branding.

Working with Kwame brought this to life for us by him being able to put in to words the essence of what we are as a brand.”

Amar – YGURU

“As a business owner there’s already so much to do that having Kwame handling our email marketing was a massive plus for us.

Understanding what our ethos is as a company and a brand, and conveying that message to our customers was just what we needed”

Mona – MET Creatives